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Bridge Winners Profile for Silvana Zangri

Silvana Zangri
Silvana Zangri
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Basic Information

Member Since
Jan. 25, 2011
Last Seen
June 22
Member Type
Bridge Teacher

Bridge Information

Favorite Bridge Memory
It was my first game of duplicate. My friend and I had taken 6 lessons and thought we knew It all and were ready. We were at the first table and at the first hand my RHO bid 1NT and with 5 hearts and 12 points I bid 2H. This prompted my the LHO to ask my partner what my bid meant. She responded I think hearts and then the Opp said “what convention are you playing? Acappelletti, Landry, Meckwell, Brozell? My partner, caught off guard and confused said “we play shenanigans” and the whole table laughed. It’s my favorite because It reminds me always to find the good side of all things that can happen at a table and It also reminds me how resilient we were as beginners not to be frazzled or intimidated. I wish I could teach that.
Bridge Accomplishments
In 2016, She was honored with the NSBA lifetime achievement recognition, The Gordon Duffy Award, for her dedication to growing bridge on Long Island and in 2013, the ACBL awarded her the Volunteer of the Year award for her dedication and active participation in helping the league branch Bridge into a national marathon, The Longest Day, to benefit the Alzheimer's Association. ​
Regular Bridge Partners
Rich Morici
Member of Bridge Club(s)
Sagamore Bridge Club, Syosset, NY (owner)
BBO Username
Sszangri
ACBL Ranking
Silver Life Master
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Attracting New Bridge Players - What Works and What Doesn't?
Yes. I do post and announce my Acbl affiliation and also mention duplicate.
Attracting New Bridge Players - What Works and What Doesn't?
In our website meta tags we use words that we suspect beginners would use to find lessons and games (bridge lessons, beginner bridge, bridge convensions). In the ads we use words to people would use in their postings or things they liked (hearts, spades, card playing, puzzle, etc)
Attracting New Bridge Players - What Works and What Doesn't?
These kinds of social media ads are available through many platforms, but Instagram has a very young audience and found It to be a waste of money for this, although my niece can sell $18k worth of slime a month there. Lol. Facebook is our target age group.
Attracting New Bridge Players - What Works and What Doesn't?
I choose men and women between the ages of 37 to 65 when I pick the target audience. I get many more younger students this way, which is a key to growth and the future of both my own club and bridge as a whole.
Attracting New Bridge Players - What Works and What Doesn't?
If you have a business page on Facebook, you can post an ad and pay for It to be dropped strategically into the feeds of a target audience. In preparing the ad, It will walk you thru the steps of picking key words that your audience have interest in (bridge ...
Attracting New Bridge Players - What Works and What Doesn't?
We spend about $20k in advertising (social media campaigns, Seo optimizing, ads, posters, emails, mailers, etc) and often pass up opportunities because of the expense. The ROI is impossible to track, but I can tell you my most successful avenue has been in social media ads that target audiences and ...
Twelve-board games for Alzheimer Fund games -- small sections, movement suggestions?
Call me. I do this and will explain our success with It 516-652-9035
No nearly enough
This. (Mic drop)
Attracting New Bridge Players - What Works and What Doesn't?
I don’t believe they can buy a second month, just a full membership after that.
Attracting New Bridge Players - What Works and What Doesn't?
My husband was the senior VP for Hollywood video. The gaming industry relies of selling their product as their survival is directly impacted by the results and they make 40X the ACBL in one quarter. The ACBL is not concerned about selling a product, because It is the club owners ...
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